The Lighthouse Leader February 2019 Edition

The Lighthouse Leader February 2019 Edition

It’s a cloudy and gray late-winter day in Washington, DC. But there’s no shortage of energy inside the halls of Practice Freedom U! I’m so energized by the incredible progress I’m seeing among the motivated, razor-sharp owners who are burning through our newest...
The Essential Referral Metric That Gets Overlooked

The Essential Referral Metric That Gets Overlooked

PT owners talk to me all the time about their struggle to get a handle on referrals. I tell them: like any other aspect of your practice, referrals need to be measured, tracked, and analyzed. Do you know how well your referral sources are functioning? How often your...
Thriving in the Brave New World of PT Healthcare

Thriving in the Brave New World of PT Healthcare

Remember the days when doctors always referred out for physical therapy, when full reimbursements were all but guaranteed, when you knew what to expect a year or two ahead? Well, I don’t think I have to tell you…those days are gone! Today, PTs face fierce competition....
3 Ways To Get Employee Buy-In (Part 3)

3 Ways To Get Employee Buy-In (Part 3)

“How many times are you going to ask me the same, darn questions?” This was the question that constantly revolved around in my brain for years. Why did my employees feel the need to ask me the same questions over and over again? After a few years of answering them and...